Tues 23 February 2021 Hounslow Council invited us to a webinar hosted by campaign group Idling Action London who are helping to raise awareness of unnecessary idling of vehicles with their Engine Off Every Stop campaign which runs from 22 February til 23 March this year – look out for our adverts on billboards across London, on radio and online. The Idling Action Project has been running since 2016. Now in its fourth phase it is jointly led by the City of London Corporation and the London Borough of Camden. The campaign is funded by the Mayor’s Air Quality Fund.
This short video which demonstrates how much pollution is created by a car idling for just one minute:
The campaigns encourages drivers to switch off when pulled over as this is the easiest way to protect public health and make an immediate improvement to local air quality. They believe that if drivers were aware of the pollution created by idling and the dangers of that pollution, they would switch off.
All 31 London Boroughs are taking part in this initiative and during the webinar there were presentations from Camden, Lambeth and Newham Boroughs, which have tackled the issue of idling with enforcement officers and raising awareness particularly within schools, as this pollution has been shown particularly to affect the lungs of children and the elderly.
There is a whole range of tools, activity packs and posters on their website for Schools, Businesses and other organisations to download for free and get involved in raising awareness of this issue.
Local printers OctInk kindly printed some No Idling car stickers for us last year and we still have some left to give away for free – if you’d like one please email firstname.lastname@example.org